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Friday, February 24, 2012


Parkland To Sell Ad Space Inside its Buses

The Parkland School District is believed to be the first district in the state to sell ad space inside its buses as a way to generate revenue.

High school and elementary students in theParkland School District are going to see advertisements inside their school buses.
The Parkland School Board voted 7-1 on Tuesday night to sell ad space inside 46 of the district's 96 school buses, a move that is expected to generate $150,000 for the district.
If the pilot program is successful, it will be expanded to the district's full fleet, generating twice the revenue, officials said.



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